TESSA PACKARD

Fine Jewellery

We had the pleasure of developing the brand identity for contemporary fine jewellery label Tessa Packard. The primary logo reflects many of the geometric designs in Tessa’s pieces, which are elegant and classic with a nod to the art deco era. The TP Monogram originated from sketches of angular shards of crystal, but maintains the art deco feel to ensure it complements the primary logo. A bespoke WordPress e-commerce platform was also created and other collateral including seasonal lookbooks, invitations and packaging.

 

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